Flamin’ Hot Screenwriter Defends Cheetos Movie’s Authenticity

The screenwriter for Eva Longoria’s upcoming movie in regards to the creation of Flamin’ Sizzling Cheetos lately defended the story behind the movie, following strategies by Frito-Lay that the mission is predicated on a false narrative.

“Did Richard [Montañez] embellish somewhat bit? Was his reminiscence defective right here or there? Who is aware of,” screenwriter Lewis Colick informed Selection. “The reality is the product.” Colick added that the extra he has gotten to know Montañez, the extra he has realized what a rare man he’s, noting, “He’s not only a janitor who had a brainstorm.”

The screenwriter additionally defined that, when creating movie diversifications, some issues will inevitably get misplaced in translation or elaborated on for leisure worth. “We’re not within the documentary enterprise,” he added. “I’ve written quite a lot of true tales, like October Sky. Not each single factor within the story is precisely true. I at all times stand behind the essence of the story.”

Colick’s feedback got here simply days after Frito-Lay informed The Los Angeles Occasions in an official assertion claiming that Montañez’s story about developing with the thought for the spicy number of Cheetos was an “city legend.”

The official assertion from Frito-Lay learn,

None of our data present that Richard was concerned in any capability within the Flamin’ Sizzling check market. We now have interviewed a number of personnel who have been concerned within the check market, and all of them point out that Richard was not concerned in any capability within the check market. That doesn’t imply we don’t have fun Richard, however the information don’t help the city legend.

Montañez responded by defending his model of occasions, explaining, “All I can inform you is what I did. All I’ve is my historical past, what I did in my kitchen.”

One of many key scenes in Montañez’s story, which is anticipated to look within the movie, includes an alleged pitch assembly during which Montañez proposed Flamin’ Sizzling Cheetos to a room of greater than 100 individuals, together with the CEO. Frito-Lay informed the Occasions, nevertheless, the assembly by no means occurred.

“Who was on the assembly? I don’t know. I don’t care,” Colick mentioned. “Had been there 50 individuals there? 100 individuals? I don’t care. Did he do a presentation? I’m positive he did.”

Colick additionally shared that, till releasing the assertion to the Occasions, Frito-Lay had cooperated within the manufacturing and even invited him for a tour of the corporate’s Rancho Cucamonga, Calif., facility. “They laid out the crimson carpet for us,” he recalled. “There was no discuss of, ‘You guys are writing a film a couple of man who had nothing to do with Flamin’ Sizzling Cheetos.’”

He added, “It’s only a nice story. For it to be sullied this manner, it’s only a disgrace.”

Directed by Longoria, Flamin’ Sizzling stars Jesse Garcia and Annie Gonzalez. The movie doesn’t but have a launch date.


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